Make your own damn books.

I was founding Creative Director of Blurb, a software startup that allows zillions of users to make, share and sell their own books all from the comfort of their own desk.

A great adventure in designing and building a ground up digital experience, a bookstore, the template systems for a wide range of books forms and types of content. The best part of that was in the end, everyone gets their book delivered directly to their house.